TrueSapien is the unique fitness & lifestyle brand, EXCLUSIVELY for those challenging themselves to be the BEST THEY CAN BE. TrueSapiens refuse to coast through life, rejecting mediocrity by unleashing their existing, inherent human traits.

Marathon Running, Ultra-Running, Trail Running, OCR like Tough Mudder or Spartan Race, Triathlon, Hiking and Exploring are just some of the activities we use to challenge & UNLEASH our inner TrueSapien!

‘TrueSapien’ is the aspirational, omnipotent version of every one of us. Our BEST self. It is achieved by consistently challenging oneself to be better and by aligning with our natural traits, instincts and abilities to be at one with, but also master of our environment. 

TrueSapiens live their BEST life, leading by example, inspiring and encouraging others to fearlessly, passionately and grittily unleash their own TrueSapien.

Be TrueSapien and be part of our Tribe, the Band Of Orange. Or visit the store and show you’re TrueSapien by wearing our ‘Excellent’* rated products (*TrustPilot).


Modern technology means we no longer need to hunt, gather or fight to survive (well not literally anyway).

But are we in danger of actually DEVOLVING? By becoming creatures of habit, taking the easy road or path of least resistance at every opportunity. Following the crowd and languishing instead of striving as though our future depends on it, we are wasting the innate abilities that made us what we are. 

We should be INSPIRING others into action!


Are you ready to resist the mediocrity of the Status Quo, and pursue the BEST version of yourself?

Be part of the TrueSapien tribe, the Band Of Orange, with its own dedicated member area. An inspirational environment, created to help you reject fear and mediocrity and PURSUE your TRUE potential! 

You can also visit the store and show you’re TrueSapien by wearing our ‘Excellent’* rated products (*TrustPilot).